“I am excited to make my own fragrance that is romantic, rich and sweet — I wanted to make a fragrance that is able to make my fans feel special,” Sel shared.
Fans will be invited to log on to selenagomezperfumes.com later this fall to vote on accords and ingredients they prefer for the fragrance.
The most popular notes will be incorporated into the finished scent and the first 50,000 participants will receive a free sample of the fragrance and will be entered into a drawing to win a tour of the fragrance lab with her.
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